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Nikon Announce The D850! Or Not.

Nikon Announce The D850! Or Not.

Well my idle speculation about the D850 not being announced today after all seems to have been at least 50% correct. Today Nikon have announced that they are developing the D850. Come on guys! We have seen this from the likes of Panasonic and Fuji recently too with the GH5 and the GFX 50S and it’s a little cheap if you ask me. Either announce a camera or don’t, we all know it’s coming anyway! I especially like the last line of the press release:

*Information regarding the release of this product will be announced at a later date.

No (insert expletive) Sherlock.

From Nikon

Development of Digital SLR Camera Nikon D850

July 25, 2017

TOKYO – Nikon Corporation is pleased to announce the development of the next-generation full-frame, high-resolution, high-speed digital SLR cameras with the upcoming release of the highly anticipated Nikon D850.

The D850 will be a formidable tool for creators who will not compromise on exceptional image quality and versatility, including aspiring and professional photographers, as well as hobbyists, who shoot landscapes, commercial sports, fashion and weddings, and multimedia content creators.

The D850 is the successor to the D810, which was highly praised by its users for offering extremely sharp and clear rendering, with rich tone characteristics. This powerful new FX-format digital SLR camera is engineered with a range of new technologies, features and performance enhancements that are a direct result of feedback from users over the years – who demand the very best from their camera equipment. The D850 will exceed the expectations of the vast range of photographers that seek the high resolution and high-speed capabilities that only a Nikon of this caliber complemented by NIKKOR lenses can offer.

*Information regarding the release of this product will be announced at a later date.


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